Business cards, a scissors, a fern leaf, and a button with a woman's face are arranged on a black background.
Golden crescent moon with black silhouette at the center, surrounded by white and gold star-like sparkles.

Thoughtful brand strategy. Clear execution.

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Strong brands aren’t just pretty. They’re structured, intentional, and built to support growth.

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Hey, I'm Alex!

Strong brands don’t live in one format. They show up everywhere.

I design brand systems that scale across large experiential work, editorial publications, campaign assets, and long-term brand partnerships.

From car wraps and environmental graphics to magazines and ongoing creative direction, I help teams build something cohesive and built to last.

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Alex Lucas, founder and owner of Oh The Raven Studio. She's a woman with shoulder-length dark hair, wearing glasses and a black shirt, posing for a portrait photo inside a room.
Alex Lucas, founder and owner of Oh The Raven Studio. She's a woman with shoulder-length dark hair, glasses, and a black top taking a selfie indoors.

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Cover design and title lettering for The What-If Wonder series by Carol Wulff- @thewhatifwonder. This children’s book series is written to help children and parents understand and deal with anxiety and what-if questions. . . . . . . . . #pare
Some photography and beer art posters I created for @hollidaybrewing at the first agency is worked at. This was probably one of the more fun projects as it was completely open to creativity. Also it was something different from the day to day work we
A few years ago, I had the opportunity to work with @issuu in creating 3 magazine templates and 1 catalog template that people could downloads and customize. Unfortunately, I don’t think they are available anymore but it’s still cool no